Jackpot marketing platform expands European footprint with latest partnership
iGaming Integration Platform CasinoEngine, powered by EveryMatrix, locks deal with marketing platform BlueRibbon for jackpot-based promotions.
Igaming operator Mr Green, in collaboration with Blue Ribbon software, has developed ‘Personal Jackpot’, a unique in-house jackpots product for Club Royale members in Sweden.
Live dealer casino specialist Ezugi has partnered marketing platform provider BlueRibbon to launch bespoke jackpot promotions to operators using its live casino tables.
BlueRibbon, the innovative marketing platform that allows operators to unleash the full power of jackpots, has partnered with jackpot insurance and risk management provider, RISQ, to allow operators to offer life-changing jackpots to their players on top of the BlueRibbon platform.
Amir Askarov, co-founder and CEO of Blueribbon, says operators in newly regulated markets such as the USA should think out of the box when it comes to marketing and adopt new approaches.